3.2.2. Business Idioms
1. Study these idioms and their meanings. Give their Ukrainian equivalents.
across the board - including everyone or everything
at a loss - sell something and lose money
bail a company out - help or rescue a company with financial problems
ball park figure/estimate - a rough estimate or figure
bang for the buck - value for the money spent
banker's hours - short work hours
bean-counter - accountant
big gun/cheese/wheel/wig - an important person, a leader
bottom fall out/drop out - to fall below an earlier lowest price
bottom line - the total, the final figure on a balance sheet
1.2 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. The computer company decided to give the workers an across-the-board increase in their salary. 2. We were forced to sell the computers at a big loss. 3. The government decided to bail out the failing bank in order to maintain stability in the economy. 4. The contractor gave us a ball park figure for the cost of repairing the new building. 5. We were able to get a big bang for our buck when we advertised on the Internet. 6. My sister's husband owns his own company and is able to work banker's hours with his large staff. 7. We asked the bean-counters to look over the figures in the new budget. 8. The new director was a big wheel in his previous company but is not so important now. 9. When the bottom fell out of the coffee market many companies had to stop doing business. 10. When they examined the bottom line of the company they decided not to invest in it.
1.3 Group work:
a) Student A makes up sentences with the idioms from (1); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (1); Student D translates them into English;
c) Student E makes up a situation with the idioms from (1); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (1); Student H translates them into English.
2. Study these idioms and their meanings. Give their Ukrainian equivalents.
bottom out - reach the lowest or worst point of something
boys in the backroom - a group of men making decisions behind the scenes
break even - have expenses equal to profits
budget squeeze/crunch - a situation where there is not enough money in the
budget
buy off - use a gift or money to divert someone from their duty or purpose
buy out - buy the ownership or a decisive share of something
by a long shot - by a big difference, by far
calculated risk - an action that may fail but has a good chance to succeed
captain of industry - a top corporation officer
carry over - save for another time
2.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. The value of the stock has begun to bottom out and should soon begin to increase in value. 2. The boys in the backroom told us that we must close down the factory as soon as possible. 3. After only three months the company was able to break even and start making profits. 4. We have been going through a severe budget squeeze at our company and must begin to stop spending money in a wasteful manner. 5. The land developer tried to buy off the politician but he was not successful. 6. The company was bought out by another large company in the textile industry. 7. The soap company was able to beat out the bids of the other companies by a long shot. 8. They took a calculated risk when they introduced the new computer screen onto the market. 9. The president of our company was a captain of industry and after he retired he was appointed to many government boards. 10. We were forced to carry over the sale to the Monday after the national holiday.
2.2 Group work:
a) Student A makes up sentences with the idioms from (2); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (2); Student D translates them into English;
c) Student E makes up a situation with the idioms from (2); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (2); Student H translates them into English.
3. Study these idioms and their meanings. Give their Ukrainian equivalents.
carry over - transfer (a figure) from one column or book to another
carry the day - win completely
carry through - put into action
close out - sell the whole of something, sell all the goods
close the books - stop taking orders, end a bookkeeping period
cold call - call a potential customer from a list of persons one has never seen
come on strong - overwhelm with excessively strong language or personality
company man - a person who always works hard and agrees with his
employees
company town - a town dominated by one industry or company
cut back - use fewer or use less
3.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. Our company is still facing difficult times and we will have to carry over last year's losses to this year. 2. The president's new idea carried the day and everyone supported him energetically. 3. The steel company carried through their plan to restructure all of their operations. 4. They decided to close out the store and sell all of the remaining stock very cheap. 5. They usually close the books at the end of February every year. 6. When he first started to work at his company he was asked to make cold calls using the telephone book. 7. The salesman came on too strong at the meeting and angered the other members of the team. 8. My father was a true company man and was always putting in an extra effort for his company. 9. When the coal mine closed down the company town faced severe economic times. 10. The company has been cutting back on entertainment expenses for over a year now.
3.2 Group work:
a) Student A makes up sentences with the idioms from (3); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (3); Student D translates them into English;
c) Student E makes up a situation with the idioms from (3); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (3); Student H translates them into English.
4. Study these idioms and their meanings. Give their Ukrainian equivalents.
cut corners - economize
cut off - interrupt or stop
cut one's losses - do something to stop losing money or something
deliver the goods - succeed in doing well what is expected
double-check - check something again to confirm
face value - the official worth or trust of something
fair play - justice, equal and right action to someone
figure out - find an answer by thinking about something
fill the bill - be just what is needed
finger in the pie - involved in what is happening, receiving money for
something
4.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. We have been forced to economize on stationary expenses during these severe economic times. 2. The speech of the president was cut off when the electricity went off in the building. 3. We should sell the old machinery as soon as possible and try and cut our losses. 4. The new owner of the company is not very popular but he is able to deliver the goods. 5. We were unable to double-check the costs of the new products before the price list was printed. 6. Although the face value of the postage stamp was very low it sold at the auction for much money. 7. The company is very good to work for as they always use fair play when they are bargaining with their employees. 8. Everyone in our company is trying to figure out what our boss is going to do with the new equipment. 9. That new machine should fill the bill as to what we need to finish the job. 10. The new manager has his finger in the pie in all aspects of our company's business.
4.2 Group work:
a) Student A makes up sentences with the idioms from (4); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (4); Student D translates them into English;
c) Student E makes up a situation with the idioms from (4); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (4); Student H translates them into English.
5. Study these idioms and their meanings. Give their Ukrainian equivalents.
gain ground - go forward, make progress
get a break - get an opportunity or good deal
get off the ground - make a successful beginning, go ahead
give someone the green light - give permission to go ahead with a project
go public - sell shares of a privately owned company to the public
go through with - finish, do as planned or agreed
hard sell - sell something by being very aggressive
heads will roll - someone will be punished
in black and white - in writing
in charge of - in control of, responsible for
5.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. Our company has been gaining ground in our attempt to be the best in the industry. 2. We were able to get a break on the price of the paint and saved a lot of money. 3. We were unable to get the new product off the ground and will have to wait until next year. 4. Our boss gave us the green light to begin work on the new sales promotion. 5. The stock of the Internet company rose very quickly when they went public. 6. We have decided not to go through with our plans to launch the new product until we have solved all of its problems. 7. The car salesman gave us a hard sell so we decided to go to another dealer. 8. Heads will roll when our boss learns about the money that we have lost recently. 9. The company refused to deal with the customer's complaints until they saw them in black and white. 10. My sister has been in charge of buying supplies at her company for many years.
5.2 Group work:
a) Student A makes up sentences with the idioms from (5); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (5); Student D translates them into English;
c) Student E makes up a situation with the idioms from (5); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (5); Student H translates them into English.
6. Study these idioms and their meanings. Give their Ukrainian equivalents.
in short supply - not enough, in less than the amount or number needed
in stock - have something ready to sell or use
in the black - successful or making money
in the long run - in the final result
in the market for - ready to buy something
in the red - losing money, unprofitable
in the works - in preparation, being planned or worked on
jack up - make a price higher
keep books - keep records of money gained and spent
keep track of - keep a count or record, stay informed
6.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. Experienced computer programmers are in short supply at our company. 2. They didn't have any computer printer ribbons in stock at the store. 3. The new company has been in the black for over a year now. 4. The company has been losing money recently but in the long run they should do very well. 5. We have been in the market for a new computer for a long time but still we haven't bought one. 6. The company began to go into the red when the price of oil began to rise rapidly. 7. The camera company has a new automatic camera in the works but nobody knows about it yet. 8. The steel companies decided to jack up the price of steel at the beginning of the year. 9. The new assistant to the sales manager has no experience keeping books and has made many mistakes. 10. They have been making a great effort to keep track of the number of visitors to their store.
6.2 Group work:
a) Student A makes up sentences with the idioms from (6); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (6); Student D translates them into English;
c) Student E makes up a situation with the idioms from (6); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (6); Student H translates them into English.
7. Study these idioms and their meanings. Give their Ukrainian equivalents.
kickback - money paid illegally for favorable treatment
make a go of - produce good results, succeed
mean business - be serious
number-cruncher - an accountant, someone who works with numbers
on hand - in one's possession, ready
(buy) on credit - buy something without paying cash
on the block - for sale
pay off - make a profit, be successful
piece/slice of the action - a share in the activity or the profits of something
red ink - debt (red ink on a financial statement)
7.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. The construction company was taken to court for giving kickbacks to the local politicians. 2. Although he works very hard in his small business he has been unable to make a go of it and may soon go out of business. 3. Our boss means business when he tells everyone to try and work harder. 4. Our president is a good number-cruncher and understands about the finances of our company. 5. We didn't have any supplies on hand and were unable to finish the job. 6. My friend had no money so he decided to but the furniture on credit. 7. As soon as they purchased the company they began to put some of the equipment on the block. 8. The furniture manufacturer was unable to pay off their loan and had to go out of business. 9. The inventor wanted a large piece of the action of the profits from the new computer that he had invented. 10. The automobile company has been drowning in red ink since the US dollar began to rise.
7.2 Group work:
a) Student A makes up sentences with the idioms from (7); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (7); Student D translates them into English;
c) Student E makes up a situation with the idioms from (7); Student F translates it into Ukrainian;
a) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (7); Student H translates them into English.
8. Study these idioms and their meanings. Give their Ukrainian equivalents.
run short - not have enough in quantity
saddled with debt - burdened with debt
sell like hotcakes - sell very quickly
sell out - sell all of a product
strike while the iron is hot - take advantage of an opportunity
sweetheart deal - a deal made between friends so that both may make a big
profit
take a nosedive - collapse, fail, decrease in value
take on - to give a job to or hire someone
take over - take control or possession of something, take charge or
responsibility
take public - sell shares in a company to the general public
take stock - count the items of merchandise or supplies in stock, take
inventory
throw cold water on - discourage, forbid
throw money at something - try to solve a problem by spending money on it
tight spot - a difficult situation
turn over - to buy and then sell something to customers
work out - plan, develop
write off - remove from a business record, cancel a debt
8.1 Translate the sentences into Ukrainian paying attention to the use of the idioms.
1. They ran short of gasoline at the gas station and had to close early. 2. Our sister company is saddled with a great amount of debt and should be sold as soon as possible. 3. The children's toys were selling like hotcakes at the end of the year. 4. Every year at least one company sells out all of their products which frustrates many customers. 5. We decided to strike while the iron was hot and began to market the product around the time of the Olympics. 6. We were able to make a sweetheart deal with our landlord and got the rent greatly reduced. 7. The stock market took a nosedive when the earnings of the oil company began to weaken. 8. The company took on many new workers during the busy holiday season. 9. The government decided to take over the bank after it declared bankruptcy. 10. We decided it was necessary to take our company public in order to raise money to expand our facilities. 11. The department store closes down for 3 days every March in order to take stock. 12. The managers threw cold water on the plans to close down the factory for one week in August. 13. The president of our company is willing to throw a lot of money at the problem in the hope of solving it. 14. The computer manufacturing company has been in a tight spot since the shortage of computer chips appeared. 15. The turn-over at that discount store is very rapid. 16. I spent the weekend trying to work out the budget estimates for next year. 17. It was impossible for the bank to collect the money so they were forced to write off the loan.
8.2 Group work:
a) Student A makes up sentences with the idioms from (8); Student B translates them into Ukrainian;
b) Student C makes up sentences in Ukrainian using Ukrainian equivalents of the idioms from (8); Student D translates them into English;
c) Student E makes up a situation with the idioms from (8); Student F translates it into Ukrainian;
d) Student G makes up a situation in Ukrainian using Ukrainian equivalents of the idioms from (8); Student H translates them into English.
Check your knowledge of business idioms
Choose an idiom at the bottom to replace the expression in the brackets below. Translate the sentences into Ukrainian.
Variant 1
1. After the fire the company was forced to sell most of their merchandise (and lost much money).
(a) by a long shot (b) at a loss (c) in black and white (d) in the long run
2. The price of oil (reached its lowest point) in July and began to rise soon after.
(a) cut corners (b) closed out (c) broke even (d) bottomed out
3. The computer company had much trouble having the new operating system (make a successful start).
(a) in the red (b) get off the ground (c) mean business (d) strike while the iron was hot
4. The price of computer chips (collapsed) after the sales of personal computers began to decrease.
(a) took a nosedive (b) turned over (c) bottomed out (d) carried the day
5. The automobile dealer had no trucks (available to sell) so we had to wait for two months to buy one.
(a) in the works (b) on credit (c) in stock (d) written off
6. The large drug company (took control of) the small drugstore chain.
(a) took over (b) took stock of (c) turned over (d) sold out
7. There was a chance to make much money during the summer so we decided to (take advantage of the opportunity) and work hard.
(a) throw money at it (b) strike while the iron was hot (c) sell like hotcakes (d) mean business
8. Our plans for marketing the new computer product are still (in preparation).
(a) coming on strong (b) in short supply (c) going public (d) in the works
9. The insurance company (cancelled) the debts from the flood damage.
(a) wrote off (b) worked out (c) took over (d) paid off
10. The construction company (hired) hundreds of new workers last week.
(a) took over (b) turned over (c) took on (d) make a go over
Variant 2
1. Our company needed to raise money to expand so we decided to (sell its shares) on the stock market.
(a) take a nosedive (b) sell it out (c) take it over (d) take it public
2. The steel company finally went bankrupt after being (burdened with losses) for many years.
(a) jacked up (b) on the block (c) saddled with debt (d) paid off
3. We are (ready to buy) a new car but we haven't found anything that we like.
(a) in the works (b) in the market for (c) in charge of (d) cutting back
4. The salesman sold the house by (being very aggressive) which made us a little angry.
(a) a hard sell (b) keeping books (c) a kickback (d) a company man
5. We tried to decide on a (rough estimate) for the cost of new computer printers for the company.
(a) budget crunch (b) number-cruncher (c) ball park figure (d) sweetheart deal
6. We decided to sell the business in order to (stop losing money).
(a) bottom out (b) mean business (c) cut our losses (d) strike while the iron was hot
7. (Someone will be punished) if we don't quickly deal with the poor sales of our product.
(a) Someone will fill the bill (b) Someone will get a break (c) Someone will deliver the goods (d) Heads will roll
8. Gas and oil was (in less than the amount needed) during the busy summer season.
(a) in short supply (b) in stock (c) in the works (d) filling the bill
9. The (amount of sales) of computers increased by 25 per cent last year.
(a) write-off (b) turn-over (c) calculated risk (d) double-check
10. We closed the store early in order to (count the number of items we had).
(a) take stock (b) run short (c) buy out (d) gain ground